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The current issue of Columbia Metropolitan is available for $6.95 on newsstands. Where to Find a Copy.

For rates, contact a sales rep by calling (803) 787-6501 x 201 or email Henry Clay, Publisher.

 

Why Columbia Metropolitan Magazine?

  • CMM has an 87% year-over-year advertiser renewal rate.
  • CMM is the largest magazine in the Midlands region of South Carolina, reaching 100,000 readers per issue.
  • Magazines show a higher return on advertising than any other medium.
  • 91% of adults across the United States read magazines. The fastest growing sector of magazine readers is women ages 18 - 25.
  • On average, readers spend 1 hour reading each magazine.

CMM's Unique and Engaged Audience:

  • CMM reaches 100,000 readers per issue.
  • 50% read CMM and no other local magazines.
  • 70% regularly purchase products or services from ads they see in CMM (61% go to the advertiser's store or business, and 57% go to the advertiser's website).
  • 56% keep each issue for one month or longer.

Household Income

  • Average Household Income = $165,000+ (20% are above $200,000)
  • Monthly Discretionary Income = $3,000+

Residents

  • 87% of CMM readers own their own home.

Educated Readers:

  • 89% of CMM readers are college educated

Readership Age:

  • 70% of CMM readers are between the ages of 25 and 64
  • 35% are between ages 25 and 44
  • 52% are age 45+

Regular Spending Habits:

  • Dining & Entertainment: 91%
  • Furniture or Home Furnishings: 70%
  • Home Improvement: 45%
  • Lawn Care & Landscaping: 45%
  • Lawn & Garden Supplies: 47%
  • Automobile Accessories & Services: 45%
  • Automobile, Truck or SUV: 37%
  • Vacations & Travel: 68%
  • Fitness: 53%
  • Financial Advisor: 38%
  • Tax Advisor: 51%
  • Women's Apparel: 81%
  • Men's Apparel: 63%
  • Children's Apparel: 41%

Circulation:

  • Print run: 20,000
  • Copies mailed to readers: 17,500
  • Newsstands, hotels, medical & spa waiting rooms: 2,114
  • Office use: 386
  • Distribution: 257 cities across 37 states
    • 15 counties in South Carolina: Aiken, Calhoun, Charleston, Chester, Fairfield, Florence, Greenville, Richland, Horry, Kershaw, Lexington, Newberry, Orangeburg, Sumter, and York County.
  • Estimated readership/audience: 100,000