Corporate Scene

Palmetto Garage Works

1515 Gervais Street

Columbia, SC 29201

Phone: 803.567.5914

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Gus, Jimmy, and Anne Herlong

Jimmy and Gus Herlong entered the Auto Service and Tire industry in January 2008. Their initial five stores began the growth of what is now known as Palmetto Garage Works, the fourth largest Midas Auto Service franchise, including 26 Midas shops in the South Carolina and North Florida communities.
Along with Total Car Care, the Herlong family has a deep appreciation for Total Community Care. Each year they partner with local programs to give back to the communities where they live and do business. Camp Cole, Palmetto Baseball League, Harvest Hope, and Lowcountry Food Bank are just a couple of their current partners.
The opening of Midas of Gervais Street has given Gus the opportunity to invest in creating a differentiating customer experience. The new Gervais location houses PGW’s new training facilities, where the Herlong teammates participate in regular trainings. Many of the Herlong Midas locations are offering courtesy vehicles for customers and will provide digital inspections and pictures sent directly to the customer’s phone or email.